Views → Customers

Views are the start of the journey. The goal is turning viewers into people who visit your site, download your app, or buy your product.

The conversion journey

Most people do not download from a single video. The path often looks like: video → profile → bio → landing page → download or purchase. Each step should be clear and aligned.

Today's mission

• Add clear, relevant CTAs in captions and pinned comments where it makes sense.
• Update your bio with a direct link when the platform allows — or spell the URL if links are restricted.
• Reply to comments with helpful or entertaining responses — replies fuel more reach.

What tends to work

Content around problems you solve

Teach and entertain first. Mention your product as the natural solution when it fits — without sounding like a cold pitch.

Show, don't only tell

Screen recordings, before/after clips, or the product in frame often outperform pure talking-head pitches.

Clear offers in caption and bio

When your ideal customer lands on your profile, they should instantly understand what you do and where to go next.

Strategic replies

Answer questions in comments; when relevant, point people to your product naturally.